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marbet

Marion & Bettina Würth GmbH & Co. KG

Karl-Kurz-Straße 44
74523 Schwäbisch Hall


+49 791 49380 100

info@marbet.com

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C-HR FESTIVAL

Traditional department store becomes a hub for creatives.

Location

Germany

Year

2016

Format

live

Implementation

In just 8 weeks, from pitch to opening, the C-HR Festival was conceived and realised in terms of content and construction. This included a pop-up restaurant, daily changing daytime and evening events, audiovisual installations, art exhibitions, pre- and post-communication, content hub and social media communication.

Year

2016

KPI Overperformance

4

Area in m²

4000