Assignment
Three day inauguration of the new Porsche Centre Mannheim and presentation of the new Porsche Macan: VIP event with 1,800 invited guests, public exhibition with supporting programme for about 5,000 visitors.
Implementation
Full service for all crafts, impressive production with intelligent spatial and technology concept including fascinating media design, pyrotechnics for the launch of the Porsche Macan.
Highlights
Impressive media production underscoring the imaginary real time delivery by helicopter, and final outdoor pyrotechnics for the launch of the Porsche Macan including choreographed drive into the building. The musical highlight was provided by the star guest and Mannheim resident Laith Al-Deen.
Film
Client
Porsche Zentrum Mannheim
Location
Mannheim, Germany
Occasion
Formal opening of the new Porsche Centre Mannheim
Attendance
VIP event: 1,800 / Open day: 5,000
