65 years of Adolf Würth GmbH & Co. KG and the 75th birthday of Prof. Dr. h. c. mult. Reinhold Würth.
A week of celebrations with about 10,000 participants from 414 Würth companies and 70.000 guests for the Open House Day.
The challenge was to design a marquee setting in which every day several independent event formats for both 400 and also 6.500 people could be run at the same time.
The marquees not only reflected the mottos for the double anniversary but also took care of the F&B, entertainment and the logistical coordination of all participants.
From concept to implementation in only four months.
Adolf Wuerth GmbH & Co. KG
Double anniversary celebration
10,000 participants from 414 Würth companies