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03.11.2025

“We combine digital Services with more human Consulting and operational support”

Markus Voß, Head of Guest Management at marbet, at BlachReort about m.guest and the possibilities of guest management

Anyone planning events knows that guest management is not a side scene — it is often the first point of contact with a brand. And that moment shapes. That's exactly why we at marbet Guest Management don't think in terms of forms, but in terms of relationships — based on almost 30 years of experience and real expertise from practice.

In the latest BlachReport, Markus Voss, Head of Guest Management (m.guest) at marbet, talks about what good participant management must do today. His approach makes it clear that efficiency doesn't have to be at odds with real proximity: “We combine digital services with human advice and operational support.” — Markus Voss in BlachReport For us, it's clear that guests are more than just login details.

Technology is not intended to replace, but to support — it helps us to understand people better, support them more quickly and integrate them more sustainably. The result is participant management that is efficient — and at the same time remains personal.

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